The deal between Nike and the late NBA icon Kobe Bryant has come to an finish, Nike confirmed this night.

“Kobe Bryant was an essential a part of Nike’s deep connection to shoppers. He pushed us and made everybody round him higher. Although our contractual relationship has ended, he stays a deeply beloved member of the Nike household,” Nike wrote in an announcement emailed to FN.

Nick DePaula of ESPN reported via Twitter as we speak that he was despatched a textual content stating Vanessa Bryant, the spouse of the late basketball star, didn’t renew the Nike contract and that “Kobe and Nike are finished.” DePaula additionally famous the athlete signed a five-year endorsement deal extension with Nike after his retirement in April 2016.

Advanced report as we speak said the take care of Nike expired on April 13 and that the remaining Kobe footwear which can be scheduled for launch this yr would be the final in the intervening time.

Nike didn’t present additional particulars on what the top of the contractual relationship with the model means for the Kobe signature sneaker franchise.

The Los Angeles Lakers legend began his NBA profession signed to Adidas, a deal that will yield a number of signature sneakers. Following his stint with Adidas, Bryant had a well-documented sneaker free company interval earlier than signing with Nike in June 2003. The baller laced up the model’s Air Zoom Huarache 2K4 and 2K5 types earlier than getting his first Nike sneaker, the Zoom Kobe 1, in 2005.

Bryant died Jan. 26, 2020 in a Calabasas, Calif., helicopter crash. He was 41 years outdated.

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