You’re by no means going to get your arms on the one-of-a-kind Leica digital camera that Jony Ive designed for charity again in 2013, however the subsequent neatest thing may quickly be yours.
A stark white idea digital camera crafted by Apple’s then-chief design officer and fellow design legend Marc Newson will quickly hit the public sale block. The prototype, which was developed whereas the 2 design giants had been engaged on the one-off (RED) Leica Digital camera, will go underneath the gavel on the Leitz Photographica Public sale in June. It’s unclear if the gadget nonetheless works, however collectors are unlikely to care.
The digital camera, which was one of many closing prototypes whipped up for the challenge, is predicated on the Leica M Rangefinder digital mannequin the German digital camera maker launched in 2012. Whereas the M options the model’s trademark textured case, the (RED) prototype is way sleeker. The minimalistic gadget contains a harmonious mixture of rounded edges and chrome accents that give it a extra futuristic really feel. The most important distinction, although, is that the digital camera’s polished aluminum physique is completed in white, versus the all-black or silver-and-black colorways Leica is greatest identified for. Technical particulars are scant, however the digital camera is outfitted with an aluminum Apo-Summicron 2/50 mm ASPH lens.
The prototype is definitely much more stripped down than the design that was chosen for the completed (RED) Leica Digital camera. That model contains a laser-machined anodized aluminum physique comparable in model to what you’d discover on the MacBook Air or MacBook Professional. That is surrounded by a mesh band with 21,000 perforations. Simply above the lens, you’ll see Leica’s iconic crimson dot brand, which is noticeably absent from the prototype. On the technical aspect, the digital camera sports activities a full-format CMOS sensor, a big LCD display screen on the again panel and the identical lens because the prototype. It’s a real magnificence, however for our cash, the idea appears even higher.
The prototype of the (RED) Leica Digital camera is scheduled to hit the block on June 12 in Vienna on the annual public sale occasion. Bidding begins at $118,000 (or €100,000), although the lot is anticipated to command not less than twice that when the ultimate gavel sounds. If that seems like quite a bit to spend on an out-of-date digital digital camera, simply do not forget that the ultimate (RED) Leica bought for $1.8 million again within the day, all of which went to The International Fund to combat AIDS, Tuberculosis and Malaria.